Raphael Ayikwei
Co-Founder/ MD
With an impressive career that spans over two decades, Raphael has cultivated a wealth of experience across a diverse array of fields, including music production, advertising, telecommunications, operations management, digital marketing, and the rapidly evolving realm of artificial intelligence. This extensive background equips him with a unique and multifaceted perspective, allowing him to approach each client engagement with a rare blend of creativity and technical expertise that is hard to find in today’s competitive landscape. His passion for unlocking the digital potential in Africa is not just a professional pursuit; it is a personal mission that drives him to empower brands and organizations throughout the continent.
As the leader of ORP’s data-driven strategies, Raphael is at the forefront of innovation, utilizing cutting-edge tools and methodologies to craft compelling narratives that resonate with audiences. His expertise encompasses a wide range of digital marketing disciplines, including but not limited to, social media marketing, search engine optimization (SEO), and the development of AI-powered advertising campaigns. Under his guidance, ORP has successfully implemented strategies that help brands of all sizes—ranging from burgeoning startups to established enterprises—ignite engagement and foster meaningful connections with their target audiences.
Raphael’s approach is deeply rooted in the understanding that every brand has a unique story to tell. By leveraging data analytics and consumer insights, he ensures that each campaign is tailored to reflect the distinct identity and values of the brand, while also aligning with the evolving preferences of the digital consumer. This meticulous attention to detail not only drives growth but also enhances brand loyalty, as consumers feel more connected to brands that resonate with their own experiences and aspirations.
In an era where digital presence is paramount, Raphael’s efforts are crucial in helping brands navigate the complexities of the online landscape. His commitment to fostering a dynamic and engaging digital environment in Africa is evident in the results he achieves for his clients, as he continually seeks to push the boundaries of what is possible in digital marketing. Through his leadership, ORP is not just a service provider; it is a catalyst for change, enabling brands to harness the power of technology and creativity to tell their stories in impactful and transformative ways.

