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Digital Marketing
Mavin Records and Universal Music Group: A Landmark Deal Redefining African Music
Mavin Records and Universal Music Group: A Landmark Deal Redefining African Music
orpmarketing
Jul 305 min read
A Young Genius in Sierra Leone Lights Up Villages with Saltwater Energy
A Young Genius in Sierra Leone Lights Up Villages with Saltwater Energy
orpmarketing
Jul 263 min read
The Media Rollout: A Strategic Pitching Plan for Maximum Visibility
A Strategic Pitching Plan for Maximum Visibility
orpmarketing
Jul 212 min read
Kofi Boachie-Ansah II's Grammy Nod: A Ghanaian Creative's Quiet Revolution
Kofi Boachie-Ansah II's Grammy Nod: A Ghanaian Creative's Quiet Revolution
orpmarketing
Jul 153 min read
Mid-July 2025 Tech Pulse: Grok 4, Apple’s $500 B AI Bet, 12-Minute EV Batteries, and a Memory OS
Mid-July 2025 Tech Pulse: Grok 4, Apple’s $500 B AI Bet, 12-Minute EV Batteries, and a Memory OS
orpmarketing
Jul 143 min read
Beyond Borders: Why African Musicians Shouldn't Chase Geography for Streaming Riches (Focus on Strategy Instead)
Beyond Borders: Why African Musicians Shouldn't Chase Geography for Streaming Riches (Focus on Strategy Instead)
orpmarketing
Jul 144 min read
YouTube’s New Policy: No Monetization for AI-Generated Content Starting July 15, 2025
YouTube’s New Policy: No Monetization for AI-Generated Content Starting July 15, 2025
orpmarketing
Jul 94 min read
🔥 EXCLUSIVE: Pzee Fire & Korshi T Drop the Anthem for the Sleepless Dreamers - "CAN'T SLEEP" 🔥
🔥 EXCLUSIVE: Pzee Fire & Korshi T Drop the Anthem for the Sleepless Dreamers - "CAN'T SLEEP" 🔥
orpmarketing
Jul 72 min read
Why African Musicians Need to Secure Their YouTube Channels with 2-Step Verification
Why African Musicians Need to Secure Their YouTube Channels with 2-Step Verification
orpmarketing
Jul 15 min read
Harmony Music Hub: Powering the Future of African Music, One Artist at a Time
Harmony Music Hub: Powering the Future of African Music, One Artist at a Time
orpmarketing
Jun 253 min read
The Resurgence of Traditional Media: Radio and TV in Modern Music Marketing for African Musicians
The Resurgence of Traditional Media: Radio and TV in Modern Music Marketing for African Musicians
orpmarketing
Jun 235 min read
The New Music Scene in 2025: Lessons for African Musicians
The New Music Scene in 2025: Lessons for African Musicians
orpmarketing
Jun 175 min read
Tyler Perry’s Straw: A Raw Look at Breaking Points and Lessons Worth Sharing
Tyler Perry’s Straw: A Raw Look at Breaking Points and Lessons Worth Sharing
orpmarketing
Jun 144 min read
What Are Music Distribution and Publishing Companies?
What Are Music Distribution and Publishing Companies?
orpmarketing
Jun 126 min read
Why Upcoming Musicians in Europe Often Outpace Their African Counterparts
Why Upcoming Musicians in Europe Often Outpace Their African Counterparts
orpmarketing
Jun 115 min read
BET Awards 2025: Celebrating Black Excellence with Iconic Wins and Performances
BET Awards 2025: Celebrating Black Excellence with Iconic Wins and Performances
orpmarketing
Jun 104 min read
Metadata in Music: A Professional Guide for Digital Distribution and Licensing
Metadata in Music: A Professional Guide for Digital Distribution and Licensing
orpmarketing
Jun 95 min read
Why AI Self-Preservation Makes Alignment an Existential Urgency
The 7% Threshold: Why AI Self-Preservation Makes Alignment an Existential Urgency
orpmarketing
Jun 53 min read
Understanding Sports Betting and Its Grip on African Youth
Understanding Sports Betting and Its Grip on African Youth
orpmarketing
Jun 54 min read
The Power of 1,000 True Fans: Building a Sustainable Creative Career in the Digital Age
The Power of 1,000 True Fans: Building a Sustainable Creative Career in the Digital Age
orpmarketing
Jun 54 min read
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